double-sided banners

Are you looking for a material that allows printing on both sides and effectively blocks light? Double-sided banners made of blockout (blackout) banner fabric are a great choice. This is a commonly used material in large-format printing, ideal where the legibility of the message on both sides is important.

Banners used in shopping centres are a permanent element of the advertising strategies of agencies serving large retail chains. Such campaigns can have a nationwide reach, so it is not surprising that hanging banners (also known as ribbons, hangers or flags) appear in virtually every shopping gallery. Vertical banners are displayed not only in galleries and points of sale (as so-called flaglets), but also in cultural institutions – museums or art galleries – and as an element of outdoor advertising, e.g. on lampposts. They are used both to promote brands, products and services, as well as for informational purposes. Thanks to their large surface area and visible location on busy traffic routes, they are a simple but very effective communication tool.

Double-sided vertical banners in shopping centres are popular for several reasons:

advertising effectiveness – vertical banners are one of the most effective ways to attract customers’ attention in shopping centres. Thanks to their size and visible location, they can be easily noticed by passers-by, which increases the chances of attracting their attention;
good visibility – vertical banners are usually placed in places with good lighting, e.g. in atriums, which allows for easy and clear reading of the advertising message;
cost effectiveness – low production costs with a large number of viewers (shopping centre customers).

In the photo: two-sided / double-sided printing on blackout / blockout banner material. Tunnel finish. A popular advertising medium in the interiors of shopping centres, so called ribbon. Double-sided bannrs Poland.